Formula 1® and Sky Italia renew their partnership

Formula 1® is delighted to announce the renewal of the partnership with Sky Italia. For the next three years, from 2018 until 2020, Sky Italia will hold the exclusive broadcasting right of the FIA Formula 1 World Championship on TV and digital platforms in the Italian territory.

The new agreement includes the coverage of the three free practice sessions on Friday and Saturday, qualifying sessions on Saturday afternoon and race on Sunday, all on Sky Sport F1 HD, the channel totally dedicated to the FIA Formula 1 World Championship. Also, the main support competitions – the FIA Formula 2 Championship, GP3 Series and Porsche Supercup – will be added to the Sky Sport F1 proposal to the Italian motor sport fans.

At least four of the 21 Grands Prix of the 2018 Formula 1 season – including the FORMULA 1 GRAN PREMIO HEINEKEN D’ITALIA 2018 – will be also broadcast live free to air on TV8 channel, where the remaining races will be available delayed. Also, Now TV will stream live the whole season.

Ian Holmes, Director of Media Rights, Formula 1 said:

“We are very happy to have renewed our partnership with Sky Italia for a further three years. Italy is one of the most important countries in the history of Formula 1, where the passion for our sport is part of the DNA of many people, and it is very important to have reached this agreement which will ensure that all the races will be broadcast live. Also, it is crucial to have maintained a free to air package of rights, which will always include the Italian Grand Prix, part of the Formula 1 World Championship since its origins in 1950.  Sky Italia has shown a great commitment to the sport and will offer the Italian fans a deeper and broader experience than ever before. More hours and more quality analysis across of Sky’s channels and platforms.”

Matteo Mammì, Senior Director, Sport Rights, Programming and Production, Sky Italia, said:

“We are thrilled to have renewed our long-term relationship with Formula 1 for the following three years, and we are glad that, once again, Formula 1 has recognized Sky Italia as a key partner for engaging fans and maximizing exposure of F1 brand. The new agreement sets a new paradigm in Italy where Sky gets full exclusivity for the first time ever and will broadcast all 21 races of which 17 live on a pay TV basis only. We look very much forward to the partnership and continuing to serve Formula 1 fans in Italy by offering a broader and enriched multiplatform offer, including a multitude of contents via Sky digital and social media accounts. F1 is the second sport in Italy in terms of following, deeply rooted in the passion of the Italian sport fans and perfectly fits in our motor sport offer, which is the second pillar of Sky Sport portfolio. We are confident F1 will confirm itself as a mass high rating event throughout the seasons to come.”

The agreement with Sky Italy is added to the others which have been sealed throughout 2017 – among them Australia, France, Germany and United States – and immediately follows the one signed in the last few weeks with Movistar+ in Spain and with FOX Sports in Latin America.

 

 

 

ENDS

 

 

 

Notes to editors:

Norman Howell, Director of Communications, Formula 1

E: nhowell@f1.com

M: +44 (0)7920 181 929

 

Formula 1 Press Office

E: f1media@f1.com

 

Edelman Press Office

E: Formula1@edelman.com

 

About Formula 1®

Formula 1® racing began in 1950 and is the world’s most prestigious motor racing competition, as well as the world’s most popular annual sporting series. The 2018 FIA Formula One World Championship™ runs from March to November and spans 21 races in 21 countries across four continents. Formula One World Championship Limited is part of Formula 1, and holds the exclusive commercial rights to the FIA Formula One World Championship™.

Formula 1 is a subsidiary of Liberty Media Corporation (NASDAQ: LSXMA, LSXMB, LSXMK, BATRA, BATRK, FWONA, FWONK) attributed to the Formula One Group tracking stock.

The F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing BV, a Formula 1 company. All rights reserved.