Ahead of the FORMULA 1 ROLEX BRITISH GRAND PRIX 2019, Formula 1 has officially launched its first ever music playlist, F1 Tracks, which is available to fans across Spotify, Apple and Deezer from today.
F1 Tracks will be updated every Friday and international playlist picks will be filtered according to four key categories: Pace, Mechanical, Spirit & Fan. This unique set of principles will produce a bespoke and dynamic playlist for fans, which embodies F1 and is distinctive to other weekly streamed playlists.
Alongside the core playlist a number of selected artists will also be curating bespoke playlists for the sport, including global superstar Mabel, who will be curating a unique playlist for the FORMULA 1 ROLEX BRITISH GRAND PRIX 2019 and further collaborations with Hot Chip and Two Door Cinema Club later in the season.
F1 Tracks is the first step into building a wider music offering for fans which unites cultural passions with racing. Each Friday more tracks will be added the list engaging not just fans but other artists to upload new releases and reach a more diverse fan base.
Tanya Wilkinson, Head of Partnership Marketing at Formula 1 said:
“F1 Tracks is one of our first steps into building our music offering by curating bespoke weekly playlists for fans. This is an exciting step forward in our ambition to reposition F1 as a media and entertainment brand through music and artist collaboration. Having started my career in marketing at Columbia Records UK, I feel passionately about the co-promotional opportunities that we can build within the sport, to bring fantastic talent in to races and give them the benefit of our global promotional platform.”
F1 Tracks is available on Spotify, Deezer and Apple and can be found using “F1” or by clicking:
Spotify – https://spoti.fi/2KFXOxw
Deezer – https://bit.ly/2IQbuUz
Apple Music – https://apple.co/2XcE37t
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About Formula 1®
Formula 1® racing began in 1950 and is the world’s most prestigious motor racing competition, as well as the world’s most popular annual sporting series. The 2019 FIA Formula One World Championship™ runs from March to December and spans 21 races in 21 countries across five continents. Formula One World Championship Limited is part of Formula 1® and holds the exclusive commercial rights to the FIA Formula One World Championship™. Formula 1® is a subsidiary of Liberty Media Corporation (NASDAQ: LSXMA, LSXMB, LSXMK, BATRA, BATRK, FWONA, FWONK) attributed to the Formula One Group tracking stock. The F1 logo, F1 FORMULA 1 logo, FORMULA 1, F1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX, PADDOCK CLUB and related marks are trade marks of Formula One Licensing BV, a Formula 1 company. All rights reserved.
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